On air · Portfolio Available nationwide

NicholasSmith

Emmy-winning multimedia producer and digital architect who turns complex, niche and technical topics into moments everyone can follow.

1B+Impressions
20M+Followers & subscribers added
3×Sports Emmys
7Yrs U.S. Army
M.A.Communications

Career totals across YouTube, TikTok, Instagram, X, Facebook, Threads and Bluesky.

Nicholas Smith in a black suit and white shirt with a red pocket square, arms crossed
Nicholas SmithProducer · Digital Architect

Service & civic work

For public offices · at a glance
Interview set for All the Smoke's sit-down with California Governor Gavin Newsom
Senior Producer · All the Smoke

Long-form interview with a sitting governor ↗

Produced a full-length conversation with California Gov. Gavin Newsom, built to reach an audience well beyond politics.

Producer · Tom’s Guide · TechRadar

Public education

Explainers that help everyday people protect their personal data and understand new technology.

2013 — 2020

U.S. Army

Seven years of service, leading and supervising teams of up to 50 people in high-pressure operations.

Community

Giving back

Omega Psi Phi Fraternity, Inc. · National Association of Black Journalists · Jersey Cares volunteer · community food bank volunteer.

Brands & partners

40+ brands · leagues · schools

The through-line

One repeatable framework

Capture attention where standard brands can't go, and put the message in front of people who would never go looking for it.

  1. Translate

    Take a complex, niche or technical subject and find the version anyone can understand in seconds.

  2. Place

    Go where the audience already is, on the platforms and in the formats they use every day.

  3. Scale

    Turn that story into a shared cultural moment that travels well beyond the people who were already paying attention.

Rundown

Career log, latest first
07/2026 — 10/2026Former

Head of Content

Major League Table Tennis

Led content across YouTube, social, livestream and broadcast for a professional league in a niche sport, including a 90-stream Season 4 livestream slate, bringing the game to people who had never thought to follow it.

09/2025 — 06/2026Contract

Senior Producer

All the Smoke Productions

Led production on Art of Ward, Hall of Game, Deep Fried, Unplugged and All the Smoke, and directed and produced the Terence Crawford exclusive, for audiences that reach well past sports fans.

01/2026 — 05/2026Contract

Head of Social Media

GG Poker

Grew every social platform 500% year over year, produced GGMillions, the largest weekly poker livestream, and produced World Series of Poker content, including on location at WSOP Europe in Prague.

01/2025 — 2026Former

Director, Social Strategy

Future plc · PC Gamer, TechRadar, Tom’s Guide, Windows Central

Led social video strategy for branded content across Future’s tech and gaming brands, produced Data Breach 101 and AI Planned It, and ran the $1.3M HP × PC Gamer activation at Summer Game Fest.

09/2023 — 01/2025Former

Vice President, Social

Misfits Gaming

Launched Pixel Playground with Karl Jacobs and KreekCraft, reaching 1.35M subscribers in 12 months, and ran the $2.75M, three-city Pixel Playground Live tour with 5+ sponsors and 20+ creators.

11/2022 — 08/20232023 Emmy

Social Media Producer / Media Manager

CBS Sports / 247Sports

Helped grow Josh Pate’s College Football Show on YouTube from 145K to 275K subscribers in about eight months. Sports Emmy Award winner for work produced around the Super Bowl.

07/2021 — 02/20232021 · 2022 Emmys

Social Producer

Bleacher Report

Created original, serialized programming across sports, music, gaming and animation, including The Portal, Hero Ball, Gridiron Heights and House of Highlights. Sports Emmy Award winner for work on Inside the NBA.

2017 — 2021Earlier

Producer & Camera Operator

E.W. Scripps · ESPN

Digital content producer at E.W. Scripps and freelance camera operator and associate producer for ESPN.

07/2013 — 07/2020Service

U.S. Army

Military service

Seven years of service, leading and supervising teams of up to 50 people. That same commitment to mission, team and community carries into every project since.

Who it’s for

One framework · any audience

Brands & companies

Turn complex products and technical ideas into stories customers understand, share and buy into.

Offices & campaigns

Make policy plain and reach every constituent, including those who never read a press release or visit a district office.

Leagues, creators & media

Grow audiences for sports, shows and channels by putting the story where fans already spend their time.

Selected work

Series · Partner content · Motion · Illustration

Sports, gaming, technology, music and culture, built for the feeds where people already spend their time. Each piece takes a story a casual viewer might scroll past and makes it something they stop to watch and share.

Series & channels

Opens on YouTube
Producer · B/R Cartoons · Emmy-winning

The Portal ↗

The complete nine-episode animated series from Bleacher Report’s animation team, and the team’s Emmy-winning work.

Helped launch · Producer

Pixel Playground ↗

Roblox channel for creators Karl Jacobs and KreekCraft, built to reach a young gaming audience on the platform where it already plays.

Director · Producer

Terence Crawford Exclusive ↗

The Art of Ward on All the Smoke Fight. Crawford sits down with Andre Ward after his upset of Canelo: the fight plan, the round he took control, and what comes next. Nick also produced the episode’s cold open, in the Motion reel below.

Credited · Bleacher Report

Hero Ball ↗

Bleacher Report's animated series that recasts the NBA season as an anime saga.

Credited · Bleacher Report

Gridiron Heights ↗

Bleacher Report's long-running animated NFL comedy, turning each week of the season into a cartoon episode.

Producer · Bleacher Report · NBA tip-off

NBA × Naruto Opening

Bleacher Report’s NBA season opener, rebuilt as a Naruto-style anime opening.

Producer · Bleacher Report · NBA tip-off

NBA × Cowboy Bebop Opening

The Cowboy Bebop opening, reimagined with NBA stars for the start of the season.

Producer · Bleacher Report · NBA tip-off

NBA × Succession Opening

The Succession title sequence, redone as Bleacher Report’s NBA season tip-off.

Producer · TikTok

Giannis × Attack on Titan

An Attack on Titan clip turned into Giannis Antetokounmpo and NBA content for TikTok.

Tech, gaming & partner content

Tom's Guide · TechRadar · PC Gamer · Windows Central
Producer · Tom's Guide

Data Breach 101 ↗

A limited series that teaches everyday people how to protect their personal information online. It takes a technical topic and turns it into practical advice anyone can use.

Producer · TechRadar

AI Planned It ↗

A five-part series that puts AI planning tools to the test in real life, showing viewers what the technology can and can't do for them.

Producer · PC Gamer × 2K

A PC Fit for a Leader ↗

A sponsored build with 2K Games: a custom-modded PC designed around Sid Meier's Civilization VII.

Producer · PC Gaming Show 2025

Building The Rig ↗

Frankie Ward and Jacob Ridley build PC Gamer's flagship AMD machine live during the PC Gaming Show.

PC Gamer · Summer Game Fest 2025

The Next Great D&D Game? ↗

Interview with Wizards of the Coast and Giant Skull leadership on their new Dungeons & Dragons game.

Branded social · Tom's Guide × Sleep Number

Sleep Number Smart Beds

Short-form partner videos that explain smart-bed tech in under a minute.

Testing the top smart beds ↗
Climate 360: hot and cold sleepers ↗

Producer · PC Gamer

Fortnite on TikTok ↗

A short-form Fortnite video for PC Gamer's TikTok, built to reach players on the platform where they already spend their time.

Director · Producer · Tom's Guide × The Home Depot

Holiday Smart Home Haul ↗

A sponsored episode of The Haul: holiday decor and Hubspace smart plugs, lights and appliances, set up for the season.

Director · Producer · Tom's Guide × The Home Depot

The Ultimate Hubspace Smart Home ↗

How to choose, install and control Hubspace devices from a phone, made simple for first-time smart home buyers.

Producer · Tom's Guide

Best Chatbot Prompts You’re Not Using ↗

Practical AI prompts for productivity, creativity and organization that work with any chatbot.

Producer · TechRadar × Microsoft

Conversations with AI: The Power of the Prompt ↗

How better prompts and a well-managed conversation lead to better answers from AI.

Producer · Windows Central × Microsoft

Copilot+ PC: A Productivity Powerhouse ↗

A guide to getting more done with Copilot on a Windows 11 Copilot+ PC.

Motion

40 clips · Tap to play

Illustration & design

32 pieces · Tap to enlarge

In the field

Nick at work · Studio, location & control room
Three-camera sit-down on the All the Smoke set
All the Smoke · Studio sessionProducing a multi-camera sit-down with hosts Matt Barnes and Stephen Jackson.
California Governor Gavin Newsom on the All the Smoke set
All the Smoke · Gov. Gavin NewsomCalifornia’s governor sits down with Matt Barnes and Stephen Jackson.
All the Smoke · Cody RhodesWWE star Cody Rhodes on set.
Pixel Playground Live stage with gaming stations and a Nickelodeon sponsor screen
Pixel Playground Live · The stageThe Nickelodeon-sponsored live tour Nick produced, set for showtime.
Live production control area backstage at Pixel Playground Live with switchers and multiview monitors
Pixel Playground Live · ControlRunning the live show from the production tables backstage.
Nicholas Smith on the House of Highlights set
House of HighlightsNick on set for a House of Highlights studio shoot.
Wide view of the House of Highlights studio with a live audience
House of Highlights · Full setA multi-camera studio show in front of a live audience.
Interview set inside a boxing gym with Crawford fight posters
All the Smoke Fight · Terence CrawfordSetting up the Crawford sit-down inside his gym.
All the Smoke Fight · In the gymBehind the scenes during the Crawford shoot.
Interview setup at Summer Game Fest with Wizards of the Coast and Giant Skull executives
Summer Game Fest · HP × PC GamerRunning the $1.3 million HP and PC Gamer partnership activation.
Production control room for the GGMillions poker stream, on air in 4K
GGMillions control roomProducing the largest weekly poker stream, live in 4K.
Multi-camera interview with Danny "The Count" Koker and Pete Davidson in a Las Vegas studio
Las Vegas · Danny “The Count” Koker & Pete DavidsonProducing a multi-camera conversation between the Counting Cars star and Pete Davidson.
Nicholas Smith holding a slate at the interview table with Pete Davidson
Calling the takeNick slates the Counting Cars shoot in Las Vegas.
Wide view of the Las Vegas studio set with Danny Koker and Pete Davidson at the table
Building the setLighting, audio and camera placement for the Danny Koker and Pete Davidson shoot.
Nicholas Smith beside the World Series of Poker Europe bracelet display in Prague
World Series of Poker EuropeNick on location in Prague, 2026.
Nicholas Smith on the World Series of Poker Europe Prague 2026 feature stage
The feature-table stageNick on the WSOP Europe broadcast set, Prague 2026.
Cast and crew of a wrestling-themed House of Highlights episode with championship belts
House of Highlights · Wrestling episodeCast and crew after wrapping a wrestling-themed House of Highlights episode.
Claressa Shields poses with young fans at Terence Crawford’s victory parade in Omaha
Omaha · Terence Crawford victory paradeClaressa Shields with young fans at the hometown parade after Crawford’s win over Canelo.

Education

  • M.A. CommunicationsUniversity of Arkansas at Little Rock · 2022
  • B.A. Creative Media ProductionArkansas State University
  • B.S. Multimedia JournalismArkansas State University

Community

  • Omega Psi Phi Fraternity, Inc.Member
  • National Association of Black JournalistsMember
  • Jersey CaresVolunteer
  • Community food bankVolunteer
Cue · Contact

Let's make something

Ready to bring this framework to your brand, company, league, campaign or office and put your story in front of the people who matter most to you. Open to full-time roles, partnerships and projects anywhere in the country.

nick.nicosmith566@gmail.com LinkedIn ↗ Resume (PDF) ↗